I’ve been an outspoken critic of Kotaku over the years. I’ve refused to give the site clicks, and I’ve heard countless complaints from other gamers about how poor the coverage is at Kotaku. Normally I wouldn’t rail so hard against a publication, but Kotaku was seriously one of the shining of examples of everything that holds games journalism back from being taken seriously.
Always willing to sacrifice quality for the sake of a few extra clicks, Kotaku was notorious for putting out articles that were extremely low quality, rushed, off topic, not properly sourced when they were reporting on another site’s exclusive news, and for having a poor attitude when answering to criticism and negative feedback.
But everything is changing now. Kotaku is not the same as it was even three months ago.
Stephen Totilo has taken over at Kotaku as top dog now that Brian Crecente has left to be part of the Vox Games team and former editor-in-chief Joel Johnson is writing for Jalopnik. New faces at the site are headlined by the highly respected and likable Jason Schreirer. These changes have brought about an immediate change in the attitude at the site, and the writing has noticeably improved. The design is still a mess, but we’ll worry about that later.
In recent weeks, Stephen Totilo has shown that he’s a responsible editor-in-chief that cares about the content produced under his watch. There’s still a disposable story that slips through here and there, but the blatantly offensive or truly awful posts have been put to a stop, and when one has slipped by, Stephen has apologized via Twitter for it. It’s radical change in attitude coming from the top at Kotaku than we’re used to, and I hope people are paying attention.
For years Kotaku’s stance has always been, “we’re Kotaku, so deal with it.” Seeing Stephen opening up increased dialog is what is going to be the biggest difference for the blog. For the first time in years I’ve been willing to read articles at Kotaku, and if I don’t like what I see, I have patience because I am seeing a sincere effort by the staff to improve.
I’m curious what others think. I’ve rarely heard a good word about the site said when I’ve been sitting down with other journalists or talking to gamers who are well read in the world of gaming.
For Kotaku to turn their image around, they’re going to have to stay pushing into this new direction. It may cause their overall click count to go down, an I’m not sure how the upper management at Gawker will feel about that, but I just hope that they stay patient and allow Stephen Totilo to continue to have free reign.
Personally I’d love to see Kotaku become a respectable website in our community. The more great outlets we have, the better we are as an industry. It’s a long road back, but it looks like the driving forces at Kotaku are willing to stay in for the long haul.