Ads invading Xbox 360 achievements

On July 2, 2007, in Xbox 360, by Jeff Rivera

This is one of those sellout moments in gaming that really pisses me off. It looks like EA Sports is looking to subsidize their development costs in NCAA Football 2008 by having sponsored achievements. These savings, however, aren’t passed onto the gamer in any form. The newest wave of consoles has given us higher prices, more in-game ads, more hardware failures, and crappier customer service. Next-gen rocks, doesn’t it?

adchievements.jpg

Cute, aren’t they? I say we call ‘em “adchievements.” That would go great with “microrapements” and other such inventive and endearing terms we already have in relation to the bohica that has befallen us.

 
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  • http://blogs.ign.com/chrisbg99 chrisbg99

    While I don’t necessarily care for it, they do go with the heavily advertised nature of sports games.

    Since nearly every aspect of a real game is sponsored in some way this sort of fits with the feel.

    Just as long as it doesn’t creep into non-sports games.

  • http://stupidgamer.com Froboy

    I guess you’re right. I just don’t want to see the adchievement for drinking from the refreshing bottle of Pepsi or something like that in Gears of War 2.

  • http://blogs.ign.com/chrisbg99 chrisbg99

    Well with the way development costs are rising that may happen.

    Which is terrifying.



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